The Finnish Standards Association SFS wanted to renew SFS Magazine, a publication aimed at experts, which has been published since 1969. It also had a new target audience for the magazine: decision makers and top management. In addition, SFS wanted to make standardization more commonplace, and gain wider recognition for SFS and its standards-writing bodies.
What we did
Cocomms renewed the magazine, setting high standards in order to reach the busy and critical target audience. The magazine’s content and visual image had to be particularly interesting, high-quality and attractive.
Cocomms produces the 24-page magazine, which is published twice a year. The customer has been extremely pleased with it. The magazine was awarded in ProCom’s Magazine Review as the third best customer and stakeholder magazine in 2016.
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