The customer satisfaction results from Auto Bild magazine’s 2014 survey were alarmingly low. Delta Auto was in the second to last place in a comparison of car dealerships. Corrective measures were needed fast.
WHAT WE DID
Cocomms started determined work to improve customer experience together with Delta Auto’s management. Improving customer experience was strongly tied to the company’s strategy, and communicating the strategy on the field. The management’s mind set was clearly and effectively portrayed for instance with videos. The work was supported with daily communications.
In Auto Bild’s research during 2015 and 2016, Delta Auto was chosen as Finland’s best car dealership measured by customer experience. Cocomms was awarded for the best change communication work in MTL Communications Award gala in 2015.
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Kaisaniemenkatu 1 B, 6th floor
info (at) cocomms.com
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Operator: Opus Capita
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